International Green Week

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Brief Description

• Brief Description
• Items on Display
• Visitor Target Groups
• Supporting Program
• Organizer

Brief Description

Established in 1926, International Green Week (IGW) is taking place for the 78th time in 2013. The IGW is a one-of-a-kind international exhibition for the food, agricultural and horticultural industries. At the same time, the IGW is the point of origin for the Global Forum for Food and Agriculture (GFFA) with more than 60 departmental ministers. Producers from all over the world come to IGW to test market food and luxury items and reinforce their brand image. Following consumer trends, regional sourcing plays an increasingly important role. Renewable resources, organic agricultural and products, Fair Trade, rural development and gardening continue to gain importance at International Green Week.

The IGW also features commercial and non-commercial agricultural, forestry, and landscaping exhibits. Changing annual themes typically include such topics as renewable resources or scientific livestock breeding and production. These trade show elements are of particular interest to those involved in the developing markets of central and eastern Europe.

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Products on Display

The IGW features a vast selection of products:

• International foods and luxury items
• Fresh produce of all types
• Beer, wine and spirits
• Meats and sausages
• Seafood
• Teas, herbs and spices
• Agricultural and horticultural machinery and equipment
• Seeds
• Greenhouses and gardening supplies
• Breeding stock
• Pets
• Hunting and fishing supplies
• Kitchen appliances and fixtures and household items

Additional information is available at the official foreign and German exhibitor stands.

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Visitor Target Groups

420.000 visitors in 2012

• Consumers from Germany and neighbouring countries
• Food industry representatives
• Wholesalers
• Retailers
• Caterers
• Agricultural importers
• Agriculture, forestry, horticulture, and fishing experts
• Agricultural policy and administration experts
• trade and popular media journalists (4.800 from 70 countries in 2012)
• The IGW was covered in 18,500 newspaper and trade journal reports in Germany as well as in 458 telecasts, more than 1,800 radio reports.

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Supporting Programme

The IGW supporting programme was extremely comprehensive with more than 300 forums, seminars, conferences and committee meetings. Many of the events sponsored by agricultural and food industry commissions extend over a period of several days.

Professional events: Highlights included the 5th International Agricultural Ministers’ Conference in conjunction with Berlin's 4th Agricultural Ministers’ Summit. The biggest events were the 4th International Agricultural and Food Industry Forum, the 5th Future Forum for Rural Development and the Biofuel Congress.

In terms of agricultural policy, the importance of the exhibition is clearly demonstrated by the presence of 200 foreign ministers and state secretaries in addition to prime ministers, ministers and state secretaries from Germany.

The Fresh Meat Forum professional seminar will once again focus on the latest industry issues next year.

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Organizer

Messe Berlin GmbH
Messedamm 22
14055 Berlin
GERMANY

Project Manager:
Mr Lars Jaeger
Phone: +49 (0)30 3038 2026 or +49 (0)30 3038 2027
Fax: +49 (0)30 3038 2019
E-Mail: igw@messe-berlin.de

Thematic sponsors:
Deutscher Bauernverband (DBV)
Bundesvereinigung der Deutschen Ernährungsindustrie (BVE)

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Exhibitor Service Manual