Hungary is the partner country of the International Green Week Berlin 2017
Signing of the partnership agreement underlines long-standing cooperation
Now it is official: Hungary is the partner country of the International Green Week Berlin (IGW) 2017, the world's largest consumer exhibition for agriculture, the food industry and horticulture. This also underlines the long-standing cooperation between Messe Berlin and Hungary. The partnership was announced at a press conference on 11 October 2016 by the Hungarian minister of agriculture Dr. Sándor Fazekas in the capital Budapest. A symbolic signing of the agreement also took place in Berlin with the Hungarian ambassador H.E. Dr. Péter Györkös and Messe Berlin GmbH, represented by trade fair director Karel Heijs.
Hungarian Minister of Agriculture Dr Sándor Fazekas: “We are proud to be the partner country of the International Green Week 2017. This is high recognition of our farming and food industry and gives us a unique opportunity to show that products from Hungary are high-quality, healthy and free of genetic engineering. We will take this opportunity at the Green Week to display our well-known products such as Tokaji wine and peppers, as well as new offerings including locally grown organic produce.”
Dr. Christian Göke, CEO of Messe Berlin GmbH said: “At the International Green Week the focus of the entire world's agricultural policy makers is on the partner country. Next year, with all the major producers and business partners present and by hosting its own attractive display of products, Hungary’s food and farming industry will receive a unique opportunity to achieve maximum exposure. That is something from which Hungary, which celebrates its 45th appearance at the Green Week, will gain a long-term benefit.”
Hungary – a long-standing partnership
From 20 to 29 January 2017 over 30 Hungarian exhibitors will be displaying their local products in Hall 10.2 on the Berlin Exhibition Grounds. At what will be the 82nd International Green Week in Berlin the focus on the Hungarian Stand will be on tradition, natural products and diversity.
The partnership with Hungary goes back many years. In 1972 the country attended the Green Week for the first time. Every year since 1974 Hungary has been represented with a combined display at the fair. In 2010 it became the partner country of the Green Week for the first time. In addition to the full range of food and farming industry products, the displays also focused on cultural and tourist attractions.
The International Green Week will be taking place on the Berlin Exhibition Grounds from 20 to 29 January 2017. More than 1,600 exhibitors from some 65 countries will be represented at the world's largest trade fair for agriculture, the food industry and horticulture. 400,000 trade visitors and members of the general public are expected to attend.