Veranstalter / Organizers:
Messe Berlin Website
Datum der Veranstaltung:
17-26 Jan 2025
International Green Week
17-26 Jan 2025

A sea of flowers in January - how is the Green Week Flower Hall created?

For years, it has been one of the highlights of the Green Week: the Flower Hall. But to ensure that everything is in bloom at the start of the fair, preparation at Landgard begins six months ahead.

Early bloomers as far as the eye can see, plus exotic cacti and fresh greenery - when the International Green Week starts on January 20, Hall 2.2 will have been transformed into a colorful sea of flowers. As in previous years, the Landgard growers' cooperative is designing the flower hall for the Green Week. Work in the hall starts right away on January 2, explains Michael Hermes from Landgard: "First, we start by measuring the hall and marking where the individual beds will go. Then we start with the first woodwork, and in the first step we build the bed borders. To protect the floor of the hall, we cover all the areas that will later be planted with a layer of fleece and foil. Then we bring soil into the hall and model the bed areas. And in the further course of the construction, we gradually build partition walls, paint the ground area that will not be planted, and decorate the walls with banners. With the planting we actually wait until as shortly as possible before the opening of the flower hall. After all, we want all the great flowers and plants to stay nice and fresh throughout the days of the show."

"For such a large-scale project, you need an experienced team on the one hand and time on the other."

To ensure that the Flower Hall is a success year after year, planning begins the summer before. Then a suitable motto is sought - this time the theme of the Blumenhalle is "Wild about nature" and the concept is written. This time, around 15,000 plants will make more than 2,200 square meters of hall space bloom. This is not so easy in January, because for many plants the flowering time actually begins later. Landgard therefore relies mainly on early bloomers, which start the season earlier and provide the bright colors of the flower hall. "However, there are also birch trees that do not bear foliage at this time, but are still a real eye-catcher due to their pretty bark. We also use evergreen plants such as cedars. Additional turf and green roof elements ensure a particularly lush green in the hall. They are specially advanced by the horticulturalists in the run-up to the fair so that they are in optimum growth in time for the event," says Hermes.

And after the Green Week?

For many flowers and plants, the ten-day fair means quite a bit of stress - they're wilted afterwards and can't be reused. "What's still in good shape is donated to charity," Hermes says. "Trees and shrubs that are more resilient because of their age go back into marketing."

For even more info on the Hall of Flowers, click here.

A graphic with large islands of flowers, printed partitions kept in green, parrot figures hanging from the ceiling, visitors walking between the islands of flowers.

The Landgard growers' cooperative gives a foretaste of the flower hall at Green Week 2023. Photo: Landgard Service GmbH